Advantage Data Privacy Policy
Privacy Policy
Advantage Data respects the privacy rights of our users and is strongly committed to protecting your privacy. This Privacy Policy applies to this Web site, any newsletters subscribed to via this Web site, and information collected, but does not apply to any other products or services or to information collected in any other way (whether offline or online) by Advantage Data, unless expressly indicated by Advantage Data (such as by including a link to this Privacy Policy on other Advantage Data websites or on Advantage Data mobile applications).
Use Of Cookies And Other Electronic Tools
Advantage Data and the parties with whom we work (e.g., service providers, business partners, advertisers and advertising servers) may place, view, and/or use “cookies” or other electronic tools to collect statistical and other information about your use of this Web site and other websites. This information may include information about the IP address of your computer, browser type, language, operating system, your mobile device, geo-location data, the state or country from which you accessed this Web site. However, if you have deleted and disabled cookies, these uses will not be possible to the extent they are based on cookie information. To opt out of Google Analytics, including Demographics and Interest Reporting, please click here.
Most browsers are set to accept cookies by default. If you prefer, you can usually set your browser to disable cookies, or to alert you when cookies are being sent. Likewise, most mobile devices allow you to disable the ability for geo-location information to be collected from your mobile device. The help function on most browsers and mobile devices contains instructions on how to set your browser to notify you before accepting cookies, disable cookies entirely, or disable the collection of geo-location data. You need to set each browser, on each device you use to surf the Web. Thus, if you use multiple browsers (e.g., Chrome, Safari, Internet Explorer, Firefox, etc.), you should repeat this procedure with each one. Similarly, if you connect to the Web from multiple devices (e.g., work and home), you need to set each browser on each device. However, if you disable cookies or refuse to accept a request to place a cookie, it is possible that some parts of this Web site, such as the polls, surveys, contests, and product sales, and certain areas of the Web site for which you need to log in, will not function properly, and the advertising you receive when you visit this Web site may not be advertisements tailored to your interests.
Advertisements/Opt out
Advantage Data, its designated service providers, or third-party advertisers or their advertising servers may also place or recognize unique cookies on your computer or use other electronic tools in order to help display advertisements that you see on this Web site or on other websites. Information about your visits to, and activity on, this Web site and other websites, an IP address, the number of times you have viewed an advertisement, and other such usage information is used, alone or in combination with other information, to display on your device screen advertisements that may be of particular interest to you. We may use Web beacons, provided by third-party advertising companies, to help manage and optimize our online advertising and product performance. Web beacons enable us to recognize a browser’s cookie when a browser visits this Web site, and to learn which banner ads bring users to this Web site. The use and collection of your information by these third-party service providers, and third-party advertisers and their advertising servers is not covered by this Privacy Policy. Advantage Data adheres to the industry’s Self-Regulatory Principles for Online Behavioral Advertising located here. To “opt out” of advertising cookies placed by participating companies in the Self-Regulatory Program for Online Behavioral Advertising, and thereby limit the tracking of your online activity and the targeted advertising you receive, please click here. To “opt out” of advertising cookies placed by the Network Advertising Initiative’s (“NAI”) online behavioral advertising member networks, and thereby limit the tracking of your online activity and the targeted advertising you receive, please click here. To opt out of advertising cookies for Your Online Choices if you are based in the EU, please click here.
Advantage Data’s designated service providers assist Advantage Data with advertisement display functions and related analytics for this Web site. To opt out of Google Analytics for Display Advertising, please click here. Note that even if you exercise choice for targeted advertising, you will still receive online advertising.
Disclosure Of Personal Information And Other Information
You may instruct Advantage Data at any time not to use your personal information for marketing communications by clicking on the Advantage Data Opt-out form. Please note that this opt-out process may take some time to complete, consistent with applicable law.
Advantage Data may also disclose your personal and other information to unaffiliated third parties if we believe in good faith that such disclosure is necessary: (a) to comply with the law or in response to a subpoena, court order, or other legal process; (b) to protect the interests, rights, safety, or property of Advantage Data or others; (c) to enforce any terms of service on this Web site; (d) to provide you and other users of this Web site with the services or products requested by you and/or the other users (including allowing a purchaser of Advantage Data or a Advantage Data division to continue to serve you), and to perform other activities related to such services and products, including billing and collection; (e) to provide you with special offers or promotions from Advantage Data that may be of interest to you; or (f) to operate Advantage Data’s systems properly.
The collection, further use, and/or disclosure of your information by Third-Party Providers or by other third parties is not the responsibility of Advantage Data. Rather, such collection, use, and/or disclosure is governed by the third parties’ privacy policies.
Accuracy And Security Of Personal Information
Any personal information you provide to Advantage Data is kept on secure servers. Advantage Data uses reasonable administrative, technical, personnel, and physical measures (a) to safeguard personal information against loss, theft, unauthorized use, disclosure, or modification; and (b) to ensure the integrity of the personal information. To help us protect your privacy, you should maintain the secrecy of the logon ID and password you may have set up in connection with your participation in this Web site’s service.
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